Life Sciences SEO Services for Pharma, Biotech, MedTech & CROs
Life Sciences brands struggle to make their latest regulated research visible in AI Overviews, as LLMs tend to rely on older, generic industry information from Wikipedia or PubMed.
Key stakeholders, such as doctors, patients, and researchers, are now getting their answers from AI before they ever visit a website. If your science is not in those answers, someone else's is.
At FTA Global, we help Life Sciences brands become the trusted, cited source across Google Search and AI platforms. We do this without breaking compliance or slowing down your essential medical review process.
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What We Delivered
+797%
Top 10 keyword growth for ManipalCigna, a health insurance leader, scaling from 149 to 1,337 ranking keywords and capturing 1.5M+ in search demand in 5 months.
+52.17%
Monthly revenue growth for a leading MedTech brand, Global Hearing Aid, from ₹12.58L to ₹19.15L in 4 months, without new budget or new channels.
Our Life Sciences SEO Services
Therapy and Molecule Entity Building
We build the entity signals that make your brand, therapies, devices, and KOLs recognised within Google's Knowledge Graph and AI engines.
AI Answer Visibility for Clinical Queries
We engineer your citation share across LLMs so your brand is named when AI engines answer questions about treatments, devices, trials and conditions.
HCP and Patient Query Mapping
We map the real questions patients, doctors, researchers and buyers ask, including the longer, natural prompts they now type into AI tools.
AI Citable Scientific Content
We build first-party evidence, comparative data that AI engines have a reason to cite & structured for retrieval.
Drug, Device and Trial Schema
We add the right structured data for drugs, devices, conditions, studies and guidelines, so AI tools can read your information instead of guessing.
Clinical Trial Search Visibility
We make trial eligibility, location, condition, and phase machine-readable so that genuine candidates and referring physicians can find you organically.
Multi-Market Approval SEO
We support global research visibility alongside local treatment access across India, the US, Europe, and emerging markets.
Case Studies
Outcome is the only currency.
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Reliance Digital × FTA Global
From 20,738 to 166,400 ChatGPT Sessions in 9 Months
E commerce
SAAS
BFSI
Proof of Impact
Reliance Digital × FTA Global
+702.39% ChatGPT sessions
from 20,738 to 166,400 in 9 months
500+ blogs and 400+ pages
Rebuilt for AI retrieval and LLM discoverability
From 20,738 to 166,400 ChatGPT Sessions in 9 Months
See the full case study →
Apex Group × FTA Global
A 22-point health score jump in two weeks. No new content. No new campaigns. Just fixing what was broken.
BFSI
Proof of Impact
Apex Group × FTA Global
55 to 77 Health score
improvement in 2 weeks
+40% Relative uplift
from starting baseline
A 22-point health score jump in two weeks. No new content. No new campaigns. Just fixing what was broken.
See the full case study →
Paisa247×FTA Global
FTA Global helped Paisa247 improve organic app installs, store visibility, and conversion quality through a structured Google Play Store optimization strategy.
BFSI
SAAS
Proof of Impact
Paisa247×FTA Global
55.22% install growth
From 23,116 baseline installs to 35,881 pro rated installs
18.05% store conversion rate
Conversion improved steadily through ASO testing and listing refinement
FTA Global helped Paisa247 improve organic app installs, store visibility, and conversion quality through a structured Google Play Store optimization strategy.
See the full case study →
Legend of Toys × FTA Global
143% revenue growth in a month. ₹65.6 lakh in March. ROAS held at 3x. Here is how scaling without breaking works.
E commerce
Education
Proof of Impact
Legend of Toys × FTA Global
143% revenue growth
From January baseline to February 2026
3x ROAS
Maintained at scale through structured performance framework
143% revenue growth in a month. ₹65.6 lakh in March. ROAS held at 3x. Here is how scaling without breaking works.
See the full case study →
Step Learning × FTA Global
The expertise was already there. Buyers just couldn't find it before they found someone else.
Education
Healthcare
SAAS
Proof of Impact
Step Learning × FTA Global
75.9% organic click growth
Monthly clicks grew from 535 to 941
266.7% more Top 10 keywords
Visible Top 10 rankings grew from 3 to 11
The expertise was already there. Buyers just couldn't find it before they found someone else.
See the full case study →
Global Hearing Aid × FTA Global
₹12.58L to ₹19.15L in 4 months. No new budget. No new channels. Just better optimizations and strategy.
Healthcare
Lifesciences
Proof of Impact
Global Hearing Aid × FTA Global
52.17% revenue growth
From ₹12.58L baseline to ₹19.15L all-time record
8.07% CPL reduction
Cost per lead dropped while revenue scaled
₹12.58L to ₹19.15L in 4 months. No new budget. No new channels. Just better optimizations and strategy.
See the full case study →
FTA Global x ManipalCigna
FTA Global helped ManipalCigna, a leading health insurance brand, scale its visibility across high intent search and AI driven discovery.
Healthcare
BFSI
Education
Proof of Impact
FTA Global x ManipalCigna
797% Top 10 keyword growth
Top 10 keywords grew from 149 to 1,337 between August and December 2025
1.5M+ search demand captured
Up from 408K, driven by intent-aligned content and city-level demand capture
FTA Global helped ManipalCigna, a leading health insurance brand, scale its visibility across high intent search and AI driven discovery.
See the full case study →
India's Leading Veterinary Brand × FTA Global
The brand was already trusted. It just wasn't being found early enough, clearly enough, or locally enough.
Healthcare
Proof of Impact
India's Leading Veterinary Brand × FTA Global
272% AI Overview citation growth
Google AI Overview citations grew from 700 to 2,600
750 new ChatGPT citations
ChatGPT citations grew from 132 to 883 across 6 months
The brand was already trusted. It just wasn't being found early enough, clearly enough, or locally enough.
See the full case study →
India's Leading Electronics Company x FTA Global
India’s leading consumer electronics retailer partnered with FTA Global to win visibility in AI-led discovery and accelerate organic growth across AI engines and traditional search.
E commerce
Proof of Impact
India's Leading Electronics Company x FTA Global
128%
Revenue growth reached 128% from ChatGPT
3.5M
Monthly organic clicks increased from 1.6M to 3.5M
India’s leading consumer electronics retailer partnered with FTA Global to win visibility in AI-led discovery and accelerate organic growth across AI engines and traditional search.
See the full case study →
Gemsmantra x FTA Global
Gemsmantra is a brand that connects people with gemstones and Rudraksha for their beauty, energy and purpose. Blending ancient wisdom with modern aspirations, it aspires to be the most trusted destination for gemstones, Rudraksha and crystals. This heritage-rich company approached FTA Global to transform its paid advertising into a consistent revenue engine.
E commerce
Education
Proof of Impact
Gemsmantra x FTA Global
1777%
International campaigns ROAS uplifted with a quantum jump in revenue.
8.97
The Mala product line achieved a ROAS of 8.97
Gemsmantra is a brand that connects people with gemstones and Rudraksha for their beauty, energy and purpose. Blending ancient wisdom with modern aspirations, it aspires to be the most trusted destination for gemstones, Rudraksha and crystals. This heritage-rich company approached FTA Global to transform its paid advertising into a consistent revenue engine.
See the full case study →
Zoomcar x FTA Global
Zoomcar is India’s leading self-drive car rental marketplace, operating across more than 40 cities. The platform enables users to rent cars by the hour, day, or week through an app-first experience, while empowering individual car owners to earn by listing their vehicles.
SAAS
Proof of Impact
Zoomcar x FTA Global
18%
growth in organic clicks (QoQ)
177K+
new organic visits in Q1
Zoomcar is India’s leading self-drive car rental marketplace, operating across more than 40 cities. The platform enables users to rent cars by the hour, day, or week through an app-first experience, while empowering individual car owners to earn by listing their vehicles.
See the full case study →
Global Hearing Aid × FTA Global
₹12.58L to ₹19.15L in 4 months. No new budget. No new channels. Just better optimizations and strategy.
Proof of Impact
Global Hearing Aid × FTA Global
52.17% revenue growth
From ₹12.58L baseline to ₹19.15L all-time record
8.07% CPL reduction
Cost per lead dropped while revenue scaled
₹12.58L to ₹19.15L in 4 months. No new budget. No new channels. Just better optimizations and strategy.
See the full case study →
The Life Sciences Segments We Work With
Each Life Sciences segment has a different buyer, a unique search problem, and a customised SEO strategy.
Pharmaceutical Companies
We build therapy-area authority, structure drug and indication data for AI readability, and capture branded plus non-branded HCP and patient queries.
Biotechnology and Gene Therapy Firms
We build category authority for novel science, KOL-led entity signals, and content that helps emerging therapies get cited.
Medical Device Manufacturers
We target product, specification, and comparison queries and build distributor and procurement-friendly pages.
Contract Research Organisations (CROs & CMOs)
We capture sponsor-side and pharma-side queries covering therapy expertise and capabilities.
Clinical Trial Platforms
We build trial discoverability through structured eligibility data, condition-based landing pages and city-level recruitment pages for active studies.
Diagnostics and Pathology Labs
We target test, biomarker and accuracy queries, build city-level and partner-network pages, and structure clinical evidence behind every test.
Healthcare Technology and Digital Therapeutics
We build category authority for new digital health products, capture comparison and integration queries, and drive HCP plus patient adoption.
Nutraceutical and Clinical Nutrition Brands
We target indication-led, evidence-backed queries and build content that meets both regulatory and AI citation standards.
Our proprietary tool gives you a unified view of LLM visibility across platforms, showing where your brand appears in AI answers about treatments, devices and trials, and where your competitors dominate.
Unlock your full potential with fta.visibility tool
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Why Life Sciences Brands Choose FTA Global?
- We have driven measurable results for regulated, science-led brands. ManipalCigna saw a 797% jump in top-10 keywords, scaling from 149 to 1,337 ranking keywords over 5 months. Global Hearing Aid grew monthly revenue from ₹12.58L to ₹19.15L in 4 months without any new budget. Life Sciences is one of the most regulated industries in the world.
- Your therapy, drug and device content is structured by seasoned writers who are consulted by practitioners and qualified doctors.
- We adhere to FDA, EMA, CDSCO, MLR, and Google's YMYL standards in every piece of content we publish.
- We look beyond your brand name to capture decision-stage queries, comparisons, real-world outcomes, eligibility, dosing, and where buyers actually make choices.
- We track your citation share across AI prompts through our fta visibility tool, so you know exactly which queries surface your brand and which surface a competitor.
"Most Life Sciences brands invest in producing world-class science and then leave their discoverability to chance. The real opportunity is the millions of patients, doctors and researchers asking questions every day and deciding what to trust before they ever land on your website."
Senthil Kumar Hariram,
Founder & MD
Founder & MD
FAQ
FAQs About Lifescience SEO Services
Our content takes weeks to clear medical and legal review. How does SEO work with that?
We plan around it. Structural work, such as schema markup, author profiles, internal linking, and technical fixes, will proceed while your content is under review. We also build content calendars where SEO and medical review run in parallel rather than back-to-back. Most clients see visibility gains from the structural work alone before a single new page goes live.
Can SEO help us recruit patients for clinical trials?
Yes, when your trial pages are properly structured. If eligibility criteria, locations, conditions, and study phase are in clean, structured data rather than buried in a PDF, AI tools and Google can match your trials to real patient queries. We have seen brands reduce paid recruitment spend once their trials start surfacing organically.
We publish research and clinical data. Does that actually help SEO?
More than almost anything else you can do. Google and AI tools reward original information. One proprietary study, one real-world evidence table, and one comparative analysis will outperform dozens of generic blog posts in AI citation rate. We help you figure out which of your internal data is worth publishing and which is not.
AI tools cite WebMD and Wikipedia for our therapy area, not our brand. What can we do?
This is the most common problem in pharma and MedTech SEO today. New products and therapies lack enough third-party mentions for AI tools to trust them. The fix is two-sided. Build off-site credibility through medical PR, KOL articles, and journal mentions. Simultaneously, structure your own site so that it becomes the clearest, most extractable source once AI tools start looking your way.
Should we still write basic "what is" content for diseases and conditions?
Only as a foundation, not as a traffic strategy. Those clicks are mostly gone to AI answers. We move clients toward content that AI cannot summarise in two lines, things like comparative outcomes, patient sub-group data, treatment decision frameworks and evidence-backed visual explainers. That is where clicks and trust still live.
How do you measure SEO results when our sales cycles run 6 to 18 months?
We split the measurement into two layers. Early signs include AI citation frequency, branded visibility in target therapy areas, qualified HCP traffic, and time spent on evidence pages. Final outcomes include trial enrolments, HCP enquiries, partnership leads and RFP conversations. We agree on what "working" looks like before we start, so there is no debate six months in.
We operate across multiple countries, each with its own regulatory approvals. How do you handle that?
Carefully, and always with your regulatory team in the room. We set up regional indexing so that a drug or device approved in one market does not appear in search results in a market where it is not approved. A large part of global Life Sciences SEO is about telling Google what not to show, not just what to show.