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FTA Prime: Systematic Scaling Engine for Start-ups & SMEs

Built exclusively for start-ups and SMEs, FTA Prime partners with your brand from the initial traction stage and helps build growth systems that blend performance and organic SEO to achieve sustainable scale.
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The Challenge

Why generic scaling strategies are broken for start-ups?

Conventional agencies optimise for clicks, CTRs, and CPMs; metrics that look good in reports but do not map to the timelines, pivots, and revenue targets that define your reality.

Start-ups and SMEs also rarely operate with a fixed long-term marketing strategy. Generic agency models are not built to move with you.

The FTA Prime Approach

FTA Prime is a dedicated growth engine designed for startups & non-enterprise clients. We combine intelligent paid performance and organic SEO visibility into a single system built to adapt and compound your ROI over time without exhausting your budget.

Performance Marketing: Profitable Scaling Through Smart Ad Spends

Built for one goal: better return on every rupee spent, faster.

Through our Performance Labs framework, FTA Prime connects your ads, creative, and conversion data into a single end-to-end performance system, scoped to a start-up's budget and timeline.

We align paid media with real revenue outcomes, keeping Customer Acquisition Costs (CAC) low while driving high-intent conversions within the windows your growth stage demands.
Discover Your Growth Opportunities
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Performance Marketing: Profitable Scaling Through Smart Ad Spend
SEO: Organic Visibility Built for the AI Era

SEO: Organic Visibility Built for the AI Era

One of the most persistent challenges SMEs face is losing organic ground whenever they shift their marketing direction. FTA Prime builds targeted organic visibility that holds through strategic change, covering traditional search rankings and the LLM platforms your clients are already using to find businesses like yours.

We handle the full organic complexity, ensuring zero-click readiness and high-intent traffic capture without requiring enterprise budgets that most SMEs cannot guarantee.
Let's Grow Your Business
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Case Studies

Outcome is the only currency.
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Reliance Digital × FTA Global

From 20,738 to 166,400 ChatGPT Sessions in 9 Months
E commerce
Proof of Impact

Reliance Digital × FTA Global

+702.39% ChatGPT sessions

from 20,738 to 166,400 in 9 months

500+ blogs and 400+ pages

Rebuilt for AI retrieval and LLM discoverability
From 20,738 to 166,400 ChatGPT Sessions in 9 Months
See the full case study →

Apex Group × FTA Global

A 22-point health score jump in two weeks. No new content. No new campaigns. Just fixing what was broken.
BFSI
Proof of Impact

Apex Group × FTA Global

55 to 77 Health score

improvement in 2 weeks

+40% Relative uplift

from starting baseline
A 22-point health score jump in two weeks. No new content. No new campaigns. Just fixing what was broken.
See the full case study →

Paisa247×FTA Global

FTA Global helped Paisa247 improve organic app installs, store visibility, and conversion quality through a structured Google Play Store optimization strategy.
BFSI
Proof of Impact

Paisa247×FTA Global

55.22% install growth

From 23,116 baseline installs to 35,881 pro rated installs

18.05% store conversion rate

Conversion improved steadily through ASO testing and listing refinement
FTA Global helped Paisa247 improve organic app installs, store visibility, and conversion quality through a structured Google Play Store optimization strategy.
See the full case study →

Legend of Toys × FTA Global

143% revenue growth in a month. ₹65.6 lakh in March. ROAS held at 3x. Here is how scaling without breaking works.
E commerce
Proof of Impact

Legend of Toys × FTA Global

143% revenue growth

From January baseline to February 2026

3x ROAS

Maintained at scale through structured performance framework
143% revenue growth in a month. ₹65.6 lakh in March. ROAS held at 3x. Here is how scaling without breaking works.
See the full case study →

Step Learning × FTA Global

The expertise was already there. Buyers just couldn't find it before they found someone else.
Education
Proof of Impact

Step Learning × FTA Global

75.9% organic click growth

Monthly clicks grew from 535 to 941

266.7% more Top 10 keywords

Visible Top 10 rankings grew from 3 to 11
The expertise was already there. Buyers just couldn't find it before they found someone else.
See the full case study →

Global Hearing Aid × FTA Global

₹12.58L to ₹19.15L in 4 months. No new budget. No new channels. Just better optimizations and strategy.
Healthcare
Proof of Impact

Global Hearing Aid × FTA Global

52.17% revenue growth

From ₹12.58L baseline to ₹19.15L all-time record

8.07% CPL reduction

Cost per lead dropped while revenue scaled
₹12.58L to ₹19.15L in 4 months. No new budget. No new channels. Just better optimizations and strategy.
See the full case study →

FTA Global x ManipalCigna

FTA Global helped ManipalCigna, a leading health insurance brand, scale its visibility across high intent search and AI driven discovery.
Healthcare
Proof of Impact

FTA Global x ManipalCigna

797% Top 10 keyword growth

Top 10 keywords grew from 149 to 1,337 between August and December 2025

1.5M+ search demand captured

Up from 408K, driven by intent-aligned content and city-level demand capture
FTA Global helped ManipalCigna, a leading health insurance brand, scale its visibility across high intent search and AI driven discovery.
See the full case study →

India's Leading Veterinary Brand × FTA Global

The brand was already trusted. It just wasn't being found early enough, clearly enough, or locally enough.
Healthcare
Proof of Impact

India's Leading Veterinary Brand × FTA Global

272% AI Overview citation growth

Google AI Overview citations grew from 700 to 2,600

750 new ChatGPT citations

ChatGPT citations grew from 132 to 883 across 6 months
The brand was already trusted. It just wasn't being found early enough, clearly enough, or locally enough.
See the full case study →

India's Leading Electronics Company x FTA Global

India’s leading consumer electronics retailer partnered with FTA Global to win visibility in AI-led discovery and accelerate organic growth across AI engines and traditional search.
E commerce
Proof of Impact

India's Leading Electronics Company x FTA Global

128%

Revenue growth reached 128% from ChatGPT

3.5M

Monthly organic clicks increased from 1.6M to 3.5M
India’s leading consumer electronics retailer partnered with FTA Global to win visibility in AI-led discovery and accelerate organic growth across AI engines and traditional search.
See the full case study →

Gemsmantra x FTA Global

Gemsmantra is a brand that connects people with gemstones and Rudraksha for their beauty, energy and purpose. Blending ancient wisdom with modern aspirations, it aspires to be the most trusted destination for gemstones, Rudraksha and crystals. This heritage-rich company approached FTA Global to transform its paid advertising into a consistent revenue engine.
E commerce
Proof of Impact

Gemsmantra x FTA Global

1777%

International campaigns ROAS uplifted with a quantum jump in revenue.

8.97

The Mala product line achieved a ROAS of 8.97
Gemsmantra is a brand that connects people with gemstones and Rudraksha for their beauty, energy and purpose. Blending ancient wisdom with modern aspirations, it aspires to be the most trusted destination for gemstones, Rudraksha and crystals. This heritage-rich company approached FTA Global to transform its paid advertising into a consistent revenue engine.
See the full case study →

Zoomcar x FTA Global

Zoomcar is India’s leading self-drive car rental marketplace, operating across more than 40 cities. The platform enables users to rent cars by the hour, day, or week through an app-first experience, while empowering individual car owners to earn by listing their vehicles.
SAAS
Proof of Impact

Zoomcar x FTA Global

18%

growth in organic clicks (QoQ)

177K+

new organic visits in Q1
Zoomcar is India’s leading self-drive car rental marketplace, operating across more than 40 cities. The platform enables users to rent cars by the hour, day, or week through an app-first experience, while empowering individual car owners to earn by listing their vehicles.
See the full case study →

Zoomcar x FTA Global

Zoomcar is India’s leading self-drive car rental marketplace, operating across more than 40 cities. The platform enables users to rent cars by the hour, day, or week through an app-first experience, while empowering individual car owners to earn by listing their vehicles.
Proof of Impact

Zoomcar x FTA Global

18%

growth in organic clicks (QoQ)

177K+

new organic visits in Q1
Zoomcar is India’s leading self-drive car rental marketplace, operating across more than 40 cities. The platform enables users to rent cars by the hour, day, or week through an app-first experience, while empowering individual car owners to earn by listing their vehicles.
See the full case study →

Reliance Digital × FTA Global

From 20,738 to 166,400 ChatGPT Sessions in 9 Months
Proof of Impact

Reliance Digital × FTA Global

+702.39% ChatGPT sessions

from 20,738 to 166,400 in 9 months

500+ blogs and 400+ pages

Rebuilt for AI retrieval and LLM discoverability
From 20,738 to 166,400 ChatGPT Sessions in 9 Months
See the full case study →
Proof of Impact

Proof that Search
Engineering works.

Reliance Digital
Faced AI Overviews killing clicks. With Search Engineering + entity authority, AI citations grew by 230%.
Zoomcar
Expanded entity presence and became a cited brand inside ChatGPT.
Gemmantra
Zero-click readiness + paid alignment kept CPA low and visibility high during AI rollouts.
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Proof of Impact

Gemsmantra x FTA Global

1777%

International campaigns ROAS uplifted with a quantum jump in revenue.

8.97

The Mala product line achieved a ROAS of 8.97
Profitable Growth Through Smart Ad Strategy
See the full case study →
Tasneem C , VP - Operations & Delivery
Imthiyaz Ahmed
Group Head - Performance Marketing
FTA optimizers

Built by operators, not mere optimizers.

FTA Prime is led by Yash Upadhayay, Vaikharee Thengdi, and Gayathri C, the operators who understand what it means to scale under pressure, within a window, with a strategy that may look different in 90 days than it does today.

We work as your external growth engine, built to turn limited budgets into predictable revenue and structured to adapt as your business does.

Ready to engineer growth for your top accounts?