THE CONTEXT REPORT  //  EDITION 01

The same question.
A different answer in every city.

AI is now where buying starts. We ran 1,200 tests across 12 cities and 7 languages to see what ChatGPT and Gemini actually recommend. It is not what your visibility score is telling you.

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What is Inside

  • Proof that a single AI visibility score describes a buyer who does not exist
  • How the brands AI recommends change by city, language, and engine
  • The categories that swing hardest, and why money tools move most
  • The full leaderboards, the heatmap, and the brand map
  • The complete method and data, so you can check every number yourself

A Few Of The Findings

Nearly 3 of 5 top brands change once you leave New York and English
77% of the 206 brands we saw appeared in only one country
The same question gave the same top brand only 35% of the time