“Budget 2026 Should Prioritise AI Infrastructure and Innovation-Led Growth,” said Senthil Kumar Hariram
Date: 02nd February 2026, 10:00 AM
Location: Mumbai
As India looks ahead to Budget 2026, expectations from the marketing and technology ecosystem are centred around stronger support for AI and innovation. Senthil Kumar Hariram, Founder and Managing Director, FTA Global, shared his perspective on how policy decisions could shape the future of AI and creative industries.
Senthil highlighted that investments in AI infrastructure, research, and talent development will be critical for India to remain competitive in a rapidly evolving global landscape. He emphasised the need for policies that encourage innovation, support starups, and enable businesses to adopt advanced technologies more effectively.
He also pointed out that the creative and marketing industries stand to benefit significantly from AI-led advancements. With discovery, content creation, and consumer engagement increasingly driven by intelligent systems, supportive policies can accelerate transformation across these sectors.
According to him, the focus should be on building a robust ecosystem that integrates technology, creativity, and data. This includes incentivising digital adoption, fostering skill development, and creating frameworks that enable responsible and scalable use of AI.
The discussion underscores that Budget 2026 has the potential to act as a catalyst for innovation, helping businesses transition towards more advanced, AI-driven operating models.
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